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"awful stuff and complete waste of money i’m afraid"

"i can't scold it harshly enough absolutely abhorrent marketing on l'oreal's part for even daring to advertise this as "semi permanent" if you want disgusting blue mint patchy hair 48 hours later then this is for you"

"very disappointed"

"false advertising it does not come out"

"the condition it leaves your hair in is amazing mines quite damaged from excessive bleaching over through my teenage years and this makes my hair feel silky soft"

"this time i rubbed the dye in quite viciously into my hair at this stage the dye turned from dark purple to a lighter purple white"

"i knew it might not take as her hair is naturally a dark blonde but thought it would do something at least :"

"we were using it on bleach blonde shoulder length hair and one tube covered it is a very patchy way"

"it has completely ruined my hair my hair used to be very soft and silky and now is rough dry and gets knotted very easily"

"don’t waste your money on this"

"waste of money"

"wouldn’t buy again"

"i have naturally very dark brown to black hair and i have had it bleached into a balayage style so when i was using this product i knew it wouldn’t take to my natural hair colour and hoped it would take to the bleached parts"

"bought for my daughters naturally fair hair and was extremely disappointed that it did absolutely nothing!"

"absolute waste of money"

"a total waste of time & money!"

"not even a tad blue green turquoise waste of £8 40 minutes of my time and the towel that is now stained blue"

"really dissapointed washed out after only 1 wash"

"worst hair dye i have ever used"

"didn't know you had to have blonde hair waste of money"

"it's such a waste in the end really disappointed 😔"

"this time i rubbed the dye in quite viciously into my hair at this stage the dye turned from dark purple to a lighter purple white"

"on the other this is meant to be a short term wash out product"

"awful stuff and complete waste of money i’m afraid"

"worst mistake ever"

"not only wish i could get my money back on this product but also all the money that i have put into my hair in the past that has now been completely ruined!"

"will now need to go completely dark to get rid of the awful green"

"absolutely terrible did not make a bit of difference!"

"i was really sceptical buying this product because of the reviews and my hair before but i am beyond happy with the results!"

"don't bother buying"

"for the bleached part i waited for 20 mins as per the leaflet but the colour is really pale looks like not each hair was coloured doesn't make sense but that's the effect "

"i have never seen such a mess as this stuff leaves!"

"however after a couple of washes you can barely see any colour at all although my nice white pillow case is now a pale shade of green"

"useless product not worth the money"

"it feels like a fake product"

"i bought their color fade shampoo and it just left my hair dry"

"i saw other reviews here having the same issue with indigo blue so i would advise to avoid it unless you are looking for a purple dye"

"i would leave 0 stars if i could"

"we then washed the dye out as you would and the colour just disappeared"

"it took a week for it to fade completely and it then constantly transferred onto clothing"

"and their fader shampoo is even worse didn’t even wash out a tad of the dye"

"we tried this over lockdown as we could not get the tissue paper hack to work at all"

"this really doesnt work even after 30mins"

"it’s returning blonde now with only the ends of my hair remaining green"

"her hair is no different very unhappy 🙁"

"do not make the same mistake as me"

"bought two more tubes and managed to get full coverage looked great and had a lovely shade to it"

"so i applied it to towel dried hair and after 20 mins got zero results"

"my sink and shower were are stained blue"

"instead it's turned my blonde hair into a green dull colour that just doesn't seem to be shifting"

"the photo on the box is very misleading"

"my hair is now stained bluey green and it won't wash out it looks horrendous"

"left it on for 30 mins washed it out and well it looks washed out"

"and the girls in salon said they see colorista disasters all the time"

"i followed all the instructions & left the colour on for 30 minutes to my daughters disappointment it did not take not even a little!"

"i let out the most horrific screech and pardon the pun the air was blue"

"only downside is it really does only last one wash and it is very expensive for a one wash colour"

"i was really sceptical buying this product because of the reviews and my hair before but i am beyond happy with the results!"

"its been in my hair for 3 months and ive used the fader and it still isnt gone and has turned my blonde hair underneath a horrible tone"

"the least i expected would be slightly lighter pink for a couple of washes"

"almost washed out in first wash wrecked my new towel will not buy again"

"i wish i could give zero stars"

"all come out gorgeous however i put the blue in my hair about 5 weeks ago and it still hasn't completely washed out and has gone turquoise personally i don't mind but it does not wash out in the time stated"

"as this is a semi permanent it's going to fade"

"absolute rubbish!"

"everyone is experiencing the same problem it’s been 3 months for me and even 6months for others it does not come off"

"fortunately or unfortunately depending on your viewpoint my hair grows rather quickly and i had about a centimetre and a half of root growth"

"it really does depend on your original hair colour mine is very blonde but underneath where im darker i got a dirty blonde"

"i'm a dark brunette with blonde balayage professionally done"

"not worth the effort lasted 2 washes"

"i've used vitamin c and baking soda to help fade but its not budged i'm happy to wait for now but i do think a bleach bath may be the only option to remove"

"left in for the correct time and followed instructions for the ombré look and hardly noticeable straight after!"

"no need for messy mixing"

"i have been frantically have been washing my hair since yesterday i’m on wash four and my hair is going back blond"

"does not work"

"it is a little teal but she doesn’t mind"

"after 3 washes it is quite faint"

"i’m just grateful i’m not one of the poor people who went for another colour that left them with permanent green hair"

"this colour doesn’t come out indigo!"

"as my hair is both curly and very dry it lasted a bit longer than the two weeks that it states on the packaging which might be something you want to bear in mind if it's a problem for your work etc"

"now my hair has faded to a light brown colour where the blue was most strong at the ends of my hair so my hair looks like a weird ombre"

"cons not really a con in my eyes mine lasts longer"

"i was a little hesitant as often colours don’t wash out like they say but it’s completely gone within a month!"

"so i actually didnt purchase this off amazon"

"we tried this over lockdown as we could not get the tissue paper hack to work at all"

"if you do this colour be warned it will stain your bath"

"please be careful the aqua blue stained my hair and it took 4 lots of bleach to get it out"

"product arrived and it isn't even blue it's purple!"

"in addition you’ll need a dark towel and some hydrating cream to apply around the hair line"

"photo says it all really"

"as my hair is so dark and quite thick naturally i even need to leave wella toners with developer on for longer than usual and had seen many people on youtube etc showing very minimal results and complaining about the amount in the tube i thought “i’ll do 25 minutes” five more than recommended"

"na na na ========= i'm a little fed up with people complaining about this range: "it doesn't cover grey it's too light it's too dark"

"took 5 boxes of dye to properly cover my hair and still was patchy"

"wanting a pale effect the product was mixed with some conditioner and applied by a friend to get an even distribution"

"however i ordered indigo blue as i thought i'd try that one and it looks nothing like it is supposed to be"

"would recommend for those who do not want a permanent change but something more short term and that fades over time"

"my hair is bleach blonde used the pink one and after one wash it has left my hair green with pink stained roots washed it about three times now and it’s still the same"

"never again"

"however my happiness didn't last long because after a day i had a bath with no shampoo conditioner hair products and all of the colour had drained out of my hair and stained my bath"

"however after 1 wash the colour was completely gone"

"i have since washed it three times with an average shampoo seven times with neutrogina anti residue shampoo and done two bleach baths on my poor hair"

"i gave it one star because it’s easy to use apart from that it’s a totally useless product!"

"i left it for a little over 20 minutes instructions recommend 15 or 20 minutes depending on how intense you want the colour to be and i think it came out more coral than peach"

"doesn't work stains your hair doesn't come out of your hair i had to cut my hair from long hair to a long bob cause it killed my hair and the colour did not come out the colour was defiantly not real it was a mouldy green"

"this was very easy to use but stains like crazy"

"for the bleached part i waited for 20 mins as per the leaflet but the colour is really pale looks like not each hair was coloured doesn't make sense but that's the effect "

"colour is good lasts a while and takes a while to fade but leaves an odd colour when it fades depending on your hair colour"

"i panicked as my hair took me 7 years to grow out and it precious to me as silly as it sounds"

"i used the pink one last year and that was fine washed out no probs so god knows what's in the blue one too make it stain so much!"

"had fun for a few days and then it washed out"

"i knew the product wasn’t going to work as my hair is brown but decided to give it a try unsurprisingly no effect so make sure unless you have very pale hair not to use it"

"the only down side for me was needing two packs to get good colour coverage as my hair is so long if you can but it when it’s on offer it’s a great buy"

"been over 20 washes now even tried scrubbing my hair with fairy liquid and it is still blue!"

"really disappointed with this"

"sink pillow towels"

"waste of time and my friend who tried this was not at all impressed!"

"the colorista orange hair is pretty great too but more tinted my dark blond hair w red undertones to be more ginger i personally already prefer the turquoise as it shows up differently to my natural tone as it would sfhjsd overall the dye is great for do it yourself and leaves your hair soft but my only warning is to check how it might come out on your hair colour before buying"

"very pale pink but still pink"

"does exactly what it says on the box even used this in my 3 year old daughters hair washed straight out in her next bath and didn't stain the hair"

"very frustrated as i am now stuck with green hair from this “wash out” hair dye"

"it will also stain your pillow so sleep with a towel over the pillow"

"this washed out after 1 wash with shampoo"

"after leaving for longer than recommended due to wanting a stronger shade we washed out the colour and conditioned and i could hardly tell any dye had been put on the hair there was just the faintest hint of colour"

"it's a nice semi permanent that doesn't cause damage or dryness"

"very disappointed the colour didnt show in my hair!"

"we did not expect it to be bright on the darker parts of their hair but assumed the blonde streaks would work"

"it lasted in the ends longer than the washes it says but left a kind of peachy colour"

"the l'oreal blue hair dye comes in an 80ml soft tube with a thin set of disposable plastic gloves and instructions for use"

"stress time and money caused by this have me fuming plus is leaving hair in a state from trying to remove it"

"this is a below par product really"

"the box contains a tube of colour and plastic gloves plus full instructions for use including pictures of how to potentially achieve different colouring results i stayed safe with a simple all over colouring"

"terrible product"

"dont bother"

"he couldn’t get it to come out or fade without damaging the hair so i had to have it chopped off!"

"my daughter has long blonde hair"

"should be removed from the shelves"

"very frustrated as i am now stuck with green hair from this “wash out” hair dye"

"wouldn’t recommend!"

"poor hardly changed colour of my daughters hair and we even extended the developing time"

"it also doesn't give a very rich colour on the brunette hair it's designed for hair and is hit and miss on greys"

"i was a little hesitant as often colours don’t wash out like they say but it’s completely gone within a month!"

"ok feels like a conditioner when its finally applied but if you have darker coloured hair not even black really brunette then it doesn't really show up too well even as highlights"

"daughters hair dirty blonde and it made no difference"

"na na na ========= i'm a little fed up with people complaining about this range: "it doesn't cover grey it's too light it's too dark"

"her neck is a bit blue like she’s cold but again it’s sort of to be expected with a wash out dye!"

"my hair is now stained bluey green and it won't wash out it looks horrendous"

"so defo way overpriced for the amount"

"so with that in mind i would really urge those using this for short period to try something else as this will stain"

"i have spent so long getting my blonde hair back in to good condition after years of abuse with bad shampoos and hair straightening and now i don't know how long it will be before this stain comes out"

"i'm afraid my daughter didn't rate this much"

"i only dyed up to my chin hair is shoulder blade length and very thick as i was worried there wouldn't be enough but there was loads left which made the colour even more vibrant"

"i use a mix of the blue and purple for contrast see the photo leaves the hair in good condition"

"the box contains a tube of colour and plastic gloves plus full instructions for use including pictures of how to potentially achieve different colouring results i stayed safe with a simple all over colouring"

"however medium long hair requires a second bottle for a full coverage"

"looks like faded purple"

"but i've seen so many bad reviews about the dye"

"i have spent so long getting my blonde hair back in to good condition after years of abuse with bad shampoos and hair straightening and now i don't know how long it will be before this stain comes out"

"wash in wash out dye"

"there is no warning for using this on light blonde hair this has left my hair stained green"

"nothing will remove it"

"which the colour took to but the darker blonde tones looked no different"

"the only thing giving it away is that you'll see some colouring on the scalp"

"i saw other reviews here having the same issue with indigo blue so i would advise to avoid it unless you are looking for a purple dye"

"then moved onto colour remover stripper which still didn’t work"

"furthermore while washing it out it stained my finger nails which took several days to actually wash off"

"however my happiness didn't last long because after a day i had a bath with no shampoo conditioner hair products and all of the colour had drained out of my hair and stained my bath"

"she also had no adverse reactions to it after performing a patch test prior to using it on her hair"

"the bits it did change washed out after 2 washes "

"it is a little teal but she doesn’t mind"

"stress time and money caused by this have me fuming plus is leaving hair in a state from trying to remove it"

"the store just suddenly deducted my money from"

"only suitable for pre lighted or blonde hair didn't read it correctly and there is no chance it will show up on brunette hair"

"i know it states on the box will not show on dark hair but her hair wasn’t dark so i’m not sure why this didn’t work"

"it’s a good way to test out crazy colours without it being too permanent"

"will see the longevity but ihope not too long after green ish issue 😂😂😂😂 5"

"i didn’t fully understand the instruction to ‘wash and dry hair’ then apply"

"i think using on natural hair wouldn’t be as good"

"i applied to dry hair though"

"it has always washed out on my hair but if you have white platinum hair may stain and take longer to wash out!"

"i was left with awful 4 tone hair"

"ok feels like a conditioner when its finally applied but if you have darker coloured hair not even black really brunette then it doesn't really show up too well even as highlights"

"washed out totally in second wash"

"and it’s temporary colouring sounds perfect for me because i’m with thin hair and if i over colour i will lose my hair well everyone not only me "

"some more advice leave it in as long as you can it's like a conditioner dont mix with conditioner it'll make it patchy"

"as other reviewers have commented the gloves are next to useless and kept coming off my hands"

"doesn't stain your hands if you have no gloves left"

"not even in colour very pale"

"boy did i make a mistake!"

"definitely stick to buying lv semi permanent"

"daughters hair dirty blonde and it made no difference"

"subtle colour"

"so luckily it no longer clashes with my uniform but i now petrify children"

"would not use again"

"wish i hadn’t bothered as it’s useless"

"i bought their color fade shampoo and it just left my hair dry"

"also tried the indigo colour on my sister and that didn't show up either"

"i used the pink one last year and that was fine washed out no probs so god knows what's in the blue one too make it stain so much!"

"i would not purchase again"

"then i saw here that it goes on dry hair and this i did with relative ease it’s not totally easy to apply but there is plenty of it"

"no change to his hair!"

"do not use this product"

"have been washing with head and shoulders vitamin c tablets etc and it's just not coming out"

"very little product though if you have long or thick hair id reccomend getting more than one bottle"

"if you have dark hair the colour will not show up and this is not advertised so it’s a good job i have medium brown hair"

"this product is easy to use and not a bad price however if you have long and thick hair i wouldn’t recommend it as it barely covered my hair and i was quite disappointed with the results"

"there is no hint of purple in my daughters hair"

"a few washes later however and only the ends stayed true blue the rest looked green although a nice sort of bluey green this may be because her hair was not blonde enough"

"i bought this product as i have 32inch long blond natural hair and i wanted a change that wouldn’t be permanent"

"if you have long thick hair you’ll need 3 4+ bottles otherwise you’ll see very little difference"

"wouldn't recommend at all"

"now no different from when we started except £15 worse off"

"no staining to my hair afterwards"

"really poor the colour doesn’t take at all!"

"i dyed the day before my holiday and was away for 7 days"

"please don't buy this product"

"will not buy again"

"washes off skin well but not furniture i now have a pink chair ooops"

"very disappointing and a waste of time"

"it was similar to applying snot other type of box dye apart from it has a tube rather than a bottle and doesn’t have the strong smell"

"pink however fades a bit brassier then eventually completely so not so bad"

"a few washes later however and only the ends stayed true blue the rest looked green although a nice sort of bluey green this may be because her hair was not blonde enough"

"just dont do it"

"if i could score this nothing i would!"

"the only downside to this product is if you have lots of long hair i would recommend getting two bottles as it almost didn’t cover the hair"

"tried a few colour removers however did not make any difference"

"i used the whole tube for the underneath of my hair so was expecting a really good colour i have a short blonde bob haircut so not long hair "

"mixed it with my conditioner probably not recommended by loreal and it worked wonders with just slightly tinting the hair again"

"some more advice leave it in as long as you can it's like a conditioner dont mix with conditioner it'll make it patchy"

"will have to wait and see how long it takes to wash out but seems like it would be good for a weekend at least!"

"so i’ve settled with a brown hair dye which can still see parts of green through it and dare say it won’t eventually fade back to green"

"did this mean completely dry or towel dry and why wash it?"

"a skin allergy test is recommended 48 hours before use behind the ears and caution is advised if you've previously had a reaction to temporary black henna tatoos"

"i followed all the instructions & left the colour on for 30 minutes to my daughters disappointment it did not take not even a little!"

"total waste of money not even a hint of pink on daughters hair devastated little girl!"

"when it arrived the box was squashed and ripped and there was not much dye in the tube"

"it was similar to applying snot other type of box dye apart from it has a tube rather than a bottle and doesn’t have the strong smell"

"false advertising it does not come out"

"went green on the blond and did nothing on the brown"

"left on for 40 minutes recommended time is 20 so maybe don't do that but my hair didn't fall out and i didn't burn my scalp "

"for the bleached part i waited for 20 mins as per the leaflet but the colour is really pale looks like not each hair was coloured doesn't make sense but that's the effect "

"otherwise simple to use and a gorgeous colour ideal for during the school holidays tongive it time to wash out!"

"have just used the pink left it for 20 30mins and it looks great went a lot darker then expected but i’m now scared it’s not going to wash out but will update"

"however once i blow dried her hair you could tell there was purple in it"

"as my hair is so dark and quite thick naturally i even need to leave wella toners with developer on for longer than usual and had seen many people on youtube etc showing very minimal results and complaining about the amount in the tube i thought “i’ll do 25 minutes” five more than recommended"

"its recommended to apply a skin conditioner to the forehead but this is not supplied"

"took a few more than 20 washes to wash out"

"however my happiness didn't last long because after a day i had a bath with no shampoo conditioner hair products and all of the colour had drained out of my hair and stained my bath"

"this results in only the bottom cm of my hair being dyed very faintly lilac on only my lightest strands of my hair obviously i was not very pleased"

"i thought i could use this on my blonde ends balayage but all it did was make the blonde darker with a slight reddish tint"

"i am honestly so frustrated with this!"

"her neck is a bit blue like she’s cold but again it’s sort of to be expected with a wash out dye!"

"we also tried it in my dirty blonde friend and all it did was turn her roots a sort of dusty brown colour"

"it will not wash out and you’ll look like a sea witch!"

"does exactly what it says on the box even used this in my 3 year old daughters hair washed straight out in her next bath and didn't stain the hair"

"i have quite dark hair but lighter than the model in the picture so i was quite hopeful that this would work with no bleach"

"not really dark blue huh"

"ladies i beg you not to but this crap"

"it started washing out and went blue then a horrible dirty green and wouldnt shift "

"very runny like custard texture"

"s did nothing to my hair and it says ‘available for all hair types’ and when you get the box it says “not effective on darker hair”"

"an absolute disappointment and a complete waste of money"

"i've ended up with patchy hair and given i only have a pixie cut that is very surprising!"

"didn’t really change the colour of my hair at all i dye my hair all the time i read reviews n thought i’d give it a go but i’m very disappointed"

"false advertising !"

"ive completely ruined my hair over the years from excessive bleaching and colouring to the point where my hair would turn to "noodle" like consistency every time i bleached it"

"i have used soooo many different brand bleach lighteners on the market over the years and all have the same hair breakage consequence of lifting my natural dark blonde but this stuff amazing!"

"probably the beta black i've ever used managed to get my hair light after dark purple"

"it really wasn't and i ended up with very patchy results after applying 1 bottle"

"ive completely ruined my hair over the years from excessive bleaching and colouring to the point where my hair would turn to "noodle" like consistency every time i bleached it"

"don't waste your money"

"waste of money"

"didn't really leave my hair very shiny or cover all my greys wouldn't buy again "

"1st picture was a failed attempt at going blonde from dark brown using the cool blonde dye of this same brand"

"easy to use no horrible smell makes hair soft no horrible dryness only issue was it didn't lift my hair as much as i thought it would but saying that i did have red tinges in my hair so will be my fault i do like schwarzkopf as i normally get the live colour"

"i use medium brown and it leave my hair a lovely dark luxury brown colour the result is darker than medium brown but ignoring what they called the colour i love the result shade it gives me most hair colours when the colour is on your hair feels awful and in desperate need of conditioner with the oil hair breakage serum that you add to the colour even with just the colour on when rubbing it in you can feel your hair feels glossy and lovely and that before the conditioner goes on"

"smells awful burns your eyes grainy mixture all in all poison for your hair!"

"product may work well but handled incredibly poorly"

"literally the worst thing i've ever put on my hair supposed to lighten it i already had blonde hair and it still turned it neon orange"

"not only did this product correct all the patchy colours but its left my hair in a beautiful shiny condition"

"i'm now left with chemical burns which are very sore and itchy"

"i am really dissatisfied"

"absolutely awful product!"

"disliked this dye maybe it was just my hair but the colour it left me with seemed to be quite patchy"

"aside from the easy application i’m seriously disappointed overall"

"the worst product i’ve used!"

"also the smell was pretty terrible but that may just be a property of hair bleach i’m not too experienced in this area"

"would probably be good for light brown etc shades wanting to go lighter but if you're dark brown black don't bother i re dyed my roots dark brown as it looked awful"

"i feel cheated having had to pay for this!"

"son says i’m wasting money at the salon!"

"the seal was non existent and being a chemical if it's out of date the chemical compounds can change and the fact you are risking putting this on your scalp very dangerous"

"i was a little worried when i put this on my hair and it felt dry and grainy but it did a really good job of lightening my hair"

"beware this is not a semi permanent as the listing indicates"

"my only issue was that the gloves leaked a little resulting in a couple of my finger tips becoming black for a week"

"the seal was non existent and being a chemical if it's out of date the chemical compounds can change and the fact you are risking putting this on your scalp very dangerous"

"a little more expensive but not better value sadly"

"lockdown roots were awful and this bleach lifted them all"

"cheap and nasty hair dye that doesn’t work"

"easy to use no horrible smell makes hair soft no horrible dryness only issue was it didn't lift my hair as much as i thought it would but saying that i did have red tinges in my hair so will be my fault i do like schwarzkopf as i normally get the live colour"

"hair feels dryer then it does after using the wella live lighten and pastel"

"we couldnt get the lid off it sealed itself and there was nothing for the dye to come out and was in poor condition so not ordering it again"

"an absolute disappointment and a complete waste of money"

"within 30 minutes of doing the allergy patch test a large blister had appeared on the inside of my elbow"

"very annoyed"

"after evey hair dye i’ve used never went right for me and i thought i’d give this a go as it’s new and has good reviews i was thinking it wouldn’t work but proved me wrong it’s absolutely amazing makes your hair soft shiney and no breakage absolutely love it and love the colour thankyou!"

"it's not something ever had a problem with"

"and after the treatment hair seem to be softer and stronger"

"i used this on my pre lightened hair it was a faff to use messing about with tubes and sachets i used 2 boxes and the top came out light orange and white in places the rest is a two tone streaky orange colour i wouldnt waste money or time on this again"

"it is an uneven colour but it was applied to uneven colour and it gave me the lift i needed"

"it’s noticeably drier but i did expect that given the ingredients"

"it dried quickly and was flaking off in little flecks"

"now i'm stuck with a very strange shade"

"colour doesnt last very long"

"i used this on my pre lightened hair it was a faff to use messing about with tubes and sachets i used 2 boxes and the top came out light orange and white in places the rest is a two tone streaky orange colour i wouldnt waste money or time on this again"

"ore like a dark auburn brown i expected it to of been lighter as my hair is light brown and expected caramel and not red tones"

"it barely touched my roots blonde turned into light orange i left it on for 45 min so definitely enough time and i was advised by manufacturer that this would be cool red as it doesn't have any copper toner mixed in it"

"utterly heartbroken & disgusted"

"i suspect it was a manufacturing issue but other than that i would recommend"

"it still gives me a red rash on my skin temporarily and slightly itchy scalp after again only temporarily but from the actual application to the finish its the safest and most effective"

"this version did not leave my hair in as good condition as previous suspect missing elements made the product cheaper to produce but still sold at same price"

"i would honestly have to skip this again due to the reasons stated there’s better options here on amazon"

"it dried quickly and was flaking off in little flecks"

"my hair is very pale blonde and i wanted to go slightly darker but it made no difference whatsoever"

"the instructions are in russian there is no activation serum which is usually supplied in this product have used it for 4 years "

"arrived well over a month late completely damaged"

"i’ve reordered this product a few times as i like how it dies my hair with good coverage of the white hair the shade and shine"

"i decided to do a diy at home balayage touch up and chose this for the bleach with the promise it wouldnt go yellow"

"product was unusable"

"had to buy a lot of purple shampoo to tone out the brassy tones"

"this was the first time i've dyed my hair at home so was very worried as to the outcome"

"easy to use but wouldnt use agian"

"had two elements missing: 1 small sachet to be added to colour mix and 2 a restructuring conditioner to be used three weeks after colour "

"bought this during the coronavirus epidemic and i was very happy with it"

"i buy this every four to five weeks as it consistently covers any grey re growth and leaves my hair in good condition also you get another follow up conditioner to use to keep the colour maintainted within the box recommend"

"i also bought a brush to do mine which enabled me to evenly spread the product made life so much easier and avoided any patchiness"

"i'm now left with chemical burns which are very sore and itchy"

"i know is full of chemicals but it doesn’t smell as strong as other brands gentle on my scalp and colour lasts for 2 3 months"

"after not being able to go another day lockdown troubles i decided"

"would definitely recommend but be aware that there's only so much it can do and you may end up yellow or ginger not necessarily white blonde"

"i was worried it would come out flat and one dimensional as has been my experience with box dyes in the past but actually the colour result is deep and rich with multiple tones"

"the stupid thing made my hair red not orange blooming red"

"it has damaged my hair"

"left for 30 minutes and the conditioner left my hair frizz free and soft"

"was uncomfortable on the eyes when applying to hair which i assume is the ammonia"

"all it did was damage my hair"

"terrible not happy at all"

"worked fine but darker than expected and conditioner not very good quality"

"really looks my hair years ago when the whites were not there"

"a professional hairdresser recommended me to get a short haircut to get rid of the schwarzkopf colouring"

"i bought this due to the hairdressing issues caused by the pandemic"

"i have been dying my hair since i was 18 years old i'm now on the right side of 30 and until the lockdown caused my favorite color from a certain brand who thinks we're worth it to constantly be out of stock i had to change the brand or have a hair root meltdown!"

"i have been dying my hair since i was 18 years old i'm now on the right side of 30 and until the lockdown caused my favorite color from a certain brand who thinks we're worth it to constantly be out of stock i had to change the brand or have a hair root meltdown!"

"left in for 15 minutes way below instructed times in perfect un damaged hair"

"it actually arrived a day early in these crazy times when i have packages from other sellers arriving weeks late so i was very impressed"

"you don’t get that horrible chemical smell and funny hair texture"

"i had a terrible tangle even though i used a lot of the conditioner supplied"

"refund issued didn't have to return it"

"the red was more stubborn which is more visible when wet but dry it adds a lot more texture to the hair with a bit of a shadowing effect"

"i had faded a lot out and then used this and i have a natural dark blonde colour no yellowish tones and my hair felt health after using"

"it's been about two months since i dyed my hair with this and it has washed out about 50%"

"i don't even know if it was fake because there was no seal shouldn't be selling on amazon!"

"rather than return which i did once before and cost me too much i have binned this rubbish"

"have never used this before but couldn’t get usual brand"

"i used the lightener which worked normally then applied the coo light blonde a week later and it did the sum total of nothing absolutely no change in hair colour at all"

"the only positive thing i can say is it didn't dry my hair out"

"i opened the box and there was no setting lotion inside"

"i bought this due to the hairdressing issues caused by the pandemic"

"also no gloves in box"

"i then had to purchase some products to bring down the swelling"

"not to mention clumps are falling out"

"where i'd been i'll for weeks and my roots looked like a fuel carriageway running from my front of fringe and scalp right to rear"

"i have never had this problem with any other bleaches"

"easy to use no horrible smell makes hair soft no horrible dryness only issue was it didn't lift my hair as much as i thought it would but saying that i did have red tinges in my hair so will be my fault i do like schwarzkopf as i normally get the live colour"

"i suspect it might be a fake"

"wasted my money this does not state anywhere on amazon or their website you cannot use if you have percent 30 gray hair"

"i’m fussy with hair dyes and this was the first time using this one i can honestly say i’ll be using this one from now on it’s didn’t burn my scalp or make it itchy and it hasn’t made my scalp dry i didn’t need three bottles which i normally use i only used one and half :"

"i’m fussy with hair dyes and this was the first time using this one i can honestly say i’ll be using this one from now on it’s didn’t burn my scalp or make it itchy and it hasn’t made my scalp dry i didn’t need three bottles which i normally use i only used one and half :"

"i will not buy it again"

"would not buy again"

"still a nice colour but it's not that permanent"

"this could not even dye my hair after using it carefully"

"been using it for the past years would not change it"

"it actually left my hair in a better condition after dyeing it which is not normally the case"

"the colour last for a very long time"

"after 10 minutes my head started to burn after the recommend time of 25 minutes"

"but word of warning if you order 6 88 intense red they send 6 88 red brown"

"this stuff saved my hair after bleaching twice i applied fanola purple shampoo and then left unwashed for 3 days"

"thank god for this pack xx"

"quite harsh on the surrounding skin really recommend vaseline or something to stop it causing skin damage"

"i used the lightener which worked normally then applied the coo light blonde a week later and it did the sum total of nothing absolutely no change in hair colour at all"

"i tried to lighten my dark blonde hair and saw no results i even left it on twice as long as recommended after seeing no results and was left with not even slight lightening"

"i am honestly so upset about this purchase as it cost me money for my hair to look no different"

"i made a big mess 2 months ago as i decided to bleach my hair "

"colour doesnt last very long"

"won't ever again"

"was uncomfortable on the eyes when applying to hair which i assume is the ammonia"

"deffos wouldn’t suggest it!"

"its soft and fluffy ive lost no hair"

"this is a nice hair dye but be warned it will dye your hair jet black"

"top marks from me!"

"standard dye application just didn't lighten very much"

"i had faded a lot out and then used this and i have a natural dark blonde colour no yellowish tones and my hair felt health after using"

"i wanted to give my hair a break from bleaching so closer to my natural colour"

"its been 3 4 weeks and i still see no grey coming through yet so i'm very happy its kept its rich colour and not faded like some do and i still have the sachet of repair reviver treatment it says to use around 3 weeks after dye but i haven't needed to use it yet"

"probably the beta black i've ever used managed to get my hair light after dark purple"

"its been about 6 weeks and seemingly no fading or anything and after a couple of washes no dye coming out in the shower or on towels which is nice"

"smells awful burns your eyes grainy mixture all in all poison for your hair!"

"this product burned my whole scalp"

"purple hair to blonde in 20 mins with no toner!"

"i was worried it would come out flat and one dimensional as has been my experience with box dyes in the past but actually the colour result is deep and rich with multiple tones"

"unfortunately it was very itchy after to the point that my scalp was wounded"

"did not cover my greys"

"i was a little worried when i put this on my hair and it felt dry and grainy but it did a really good job of lightening my hair"

"grey's came back after a week of use disappointing"

"cheap and nasty hair dye that doesn’t work"

"i’m fussy with hair dyes and this was the first time using this one i can honestly say i’ll be using this one from now on it’s didn’t burn my scalp or make it itchy and it hasn’t made my scalp dry i didn’t need three bottles which i normally use i only used one and half :"

"this made my hair yellow!"

"this stuff saved my hair after bleaching twice i applied fanola purple shampoo and then left unwashed for 3 days"

"if you’re desperate this of course is better then the ominous bags of bleach and peroxide that are sold on amazon maybe a few purple shampoo masks are needed"

"this hair dye didn’t turn up it came in a box with no english writing was a different language was ment to be blond and turned my step daughters hair ginger not blonde"

"good dark brown colour not too dark black or unatural looking like some other brands"

"product box arrived broken liquid spilled out"

"it’s very very yellow and i tried to tone it with two different purple shampoos which made no difference"

"excellent results couldnt have asked for better"

"had to clean my carpet near the door because it was just that messy"

"i applied this to already bleached hair with some slightly darker patches to even it out and it did literally nothing"

"not to mention the smell was horrible"

"within 30 minutes of doing the allergy patch test a large blister had appeared on the inside of my elbow"

"i’m stuck with a weird brown colour and i am too scared to bleach it again so i’m stuck with it"

"do not buy lost all my hair!"

"excellent results couldnt have asked for better"

"i was careful to follow instructions and timings but was left with very dark brown hair but at least it’s got rid of my grey roots but i wouldn’t want to use this again"

"also the smell was pretty terrible but that may just be a property of hair bleach i’m not too experienced in this area"

"my hair was a light to mid ash blonde this did nothing only turned it brassy need purple shampoo to sort it out🤬"